Senior-Level Content and Thought Leadership Strategy That’s Trusted by Executives and Market-Leading Organizations
Dr. Steve Ambrose
34-year healthcare & health tech industry veteran | Brand-building for multiple #1 KLAS-rated platforms | Recommended by 35+ C-suite and senior leaders
Senior-Level Content and Thought Leadership Strategy That’s Trusted by Executives and Market-Leading Organizations
Steve Ambrose has delivered impressive results and signficant impact at multiple organizations valued between $2.2B – $3.4B—and is recommended by more senior healthcare leaders than any other content strategist. While others create content, Steve architects the comprehensive thought leadership ecosystems that transform ambitious healthcare companies into recognized industry authorities.
The Strategic Advantage Your Competitors Don’t Have Access To
Most content strategists bring agency experience. Steve brings Best-in-KLAS leadership experience—the strategic depth that comes from steering thought leadership at organizations competing at the highest industry levels.
His proprietary strategic content framework leverages insights designed to build brand awareness, market authority, differentation from competitors, and target audience engagement.
Thought leadership content developed through leaders from well-known brands:
Creating multi-format thought leadership content assets, driving awareness, trust, and engagement from target audiences
☑️ Blogs & Blog Series
☑️ Case Studies
☑️ Company website content
☑️ E-books and Guides
☑️ Expert Interviews
☑️ How-To Guides/Tip Sheets
☑️ LinkedIn branding and posts
☑️ Newsletters
☑️ Open Letters/Editorials
☑️ Original Research Reports
☑️ Podcast Creation/Producing
☑️ Position Papers
☑️ PR/Media Coordination
☑️ Product/Go To Market
☑️ Roundtables and Panels
☑️ SME/Leader Branding
☑️ Trends Reports
☑️ Video Content
☑️ Virtual Roundtables
☑️ Webinars
☑️ White Papers
Steve made a huge impact during his time at Innovaccer. His thought leadership content helped lead a 151% year-over-year increase in inbound traffic to our company website. He helped launch the Innovation Accelerator Podcast and built an audience from zero to 30K+ listeners in a little more than a year; transformed content marketing by crafting and collaborating on some Innovaccer’s most successful white papers; improved the editorial quality of our social media and demand generation content; and worked with our leaders and SMEs, bringing a wealth of fantastic ideas to the table that helped elevate our content marketing.
I would hire him again in a heartbeat!
Andy Burtis, Chief Marketing Officer, Innovaccer
A Trusted Resource with Wide Knowledge and Experience in Many Areas of Healthcare and Health Technology
Steve has developed thought leadership content assets involving the following:
🔸 Payers, providers, payviders, integrated systems, digital health
🔸 Medicaid, Medicare, MSOs
🔸 Spine and Musculoskeletal (devices/medtech)
🔸 AI, GenAI, Agents, CoPilots, LLMs, workflows, AI Governance
🔸 Life sciences
🔸 Digital twins, Metaverse, Blockchain, VR/XR/AR, spatial data, 3D modeling
🔸 Payment Integrity, Payment Accuracy, FWA, Prepay Edits
🔸 Value-based care (APMs, ACOs, MSSPs, CMMI, MSOs)
🔸 Population health (SDoH, health equity, SVI)
🔸 Data readiness, digital transformation, FHIR, EHR, interoperability, TEFCA, analytics
🔸 B2B Platform-based offerings (PaaS, SaaS, SaS)
🔸 Revenue Cycle Mgmt.
🔸 Patient experience, member experience, financial experience
🔸 Price transparency, medical debt, direct contracting, PBMs
🔸 Retail health, HSA/FSA, DPC/Concierge, primary care, consumerism
🔸 Public health/government, Medicaid 1115 waivers, whole person care
VIDEOS THAT DELIVER RESULTS
Steve creates video marketing and thought leadership assets with impact. His expertise spans thought leadership content, explainer videos, product demos, testimonials, webinars, industry panels, live event interviews, video podcasts, social media posts, and customized avatars.
Thought leadership. Organizational branding and rebranding. Partnership. Professional. Servant-leadership. Analysis and Synthesis.
These are the words or phrases that accurately describe what Steve does, and who Steve is. Having experienced his work first-hand for over a year, I watched Steve, the consummate professional communicator, increase the awareness and the views and “clicks” of an organization that is fast growing, thanks in part to his work.
Know that with Steve on your team, you’ll see collaboration and communication be meaningful, direct, crisp, and clean. It is without reservation or concern that I can fully recommend Steve for a senior-leadership role that will consistently add value to the name and the brand of the organization. If he’s not part of your organization, you’re missing out.
Jason Adams, Director, Product Enablement and Success Management, Lyric
Here’s just a few examples of Steve’s thought leadership content.
Complete PORTFOLIO HERE
Widely-Downloaded White Paper for Data Leader Innovaccer
National Report in Coordination with Frost & Sullivan
[Video Interview] – Discussion with AI/Synthetic Data Thought Leader
C-suite leaders and Subject-Matter Experts:
Steve can help you build YOUR Personal Brand and Authority
Retain Steve to help your insights, views, and expertise build authority, grow trust, and influence those you want to most engage. Get started by selecting meeting with Steve, which will include:
1) Initial discussion/review of your LinkedIn profile and personal brand strategy
2) Past and current content and thought leadership assets
3) Coordination with and strengthening of company brand messaging and voice
4) Your personal brand content, opportunities, and goals
Want to get MORE out of the investment you made in your expensive booth or your next company event?
INVEST in engagement that let’s you and others shine!
Reach out to Steve to help increase engagement, energy, and experience at your next customer event – or booth investment at shows such as HIMSS, ViVE, HLTH, Becker’s, and more!
Live event audio and video engagement done right, helps your prospects, partners, customers, and team members shine. Live event, man-on-the-street interviews are an excellent coordinating process that lend into your digital marketing, sales engagement, and future relationships.
Take advantage of a communicator whose man-on-the-street interviews have helped grow booth attendance, capture the right company-customer exchanges, and drive social media views by the hundreds of thousands over a few days!
More Recommendations:
I highly recommend Steve for any role in B2B content marketing and healthcare. He consistently exceeded expectations in delivering high-quality multimedia materials (blogs, white papers, podcasts, vodcasts, videos) and meeting tight deadlines. Despite a heavy strategic workload, Steve went above and beyond by taking on additional projects and delivering excellent results.
His work has resulted in some of the most effective content we have published, from generating inbound traffic to form-fills and MQLs.
Steve will be a valuable asset to any organization. Highly recommended!
Rich Levin, VP Content Marketing, Innovaccer
– Stephen Klasko
Former CEO, Jefferson Health
As a marketing person by trade, I feel qualified to say that Steve is one of the best I’ve worked with over the past decade. Tenacious, persistent, consistent and timely, Steve understands the urgency and mastering of how to communicate just the right thing at just the right time.
– Gary Druckenmiller, Jr.
General Manager, CRM, Innovaccer
The show research, interview, and quality of final release really demonstrated Steve’s value and skills. Plus, the listener response was strongly positive. Thank you for your help regarding our efforts to transform healthcare!
– Mikelle Moore
Chief Community Health Officer, Intermountain Healthcare
Steve knows the industry, does his homework, is well organized and inquisitive. He is very professional, exudes confidence and is a true partner.
– Seth Serxner
Former SVP of Population Health, Optum
Steve is very knowledgeable on top-of-mind healthcare issues and knows how to connected different areas to add value. He has amazing communication skills and has the ability to take complex subject matters and make it more engaging and understandable.
– Michael Archuleta
CIO, Mt. San Rafeael Healthcare and eHealth Commissioner, State of Colorado
Steve is a visionary that has a patient centric view of care. His passion around consumerism and the implications for the care delivery system creates optimism for impactful future improvements.
– Kristin Darby
CIO, Envision Healthcare
I had the pleasure of working with Steve as a content marketing and strategy expert. His expertise in developing trusted thought leadership content is truly outstanding. He is a great collaborator and always goes above and beyond to ensure that the content is aligned with the overall marketing and communication goals.
– Brian Silverstein, MD
Chief Population Health Officer, Innovaccer
I had the pleasure of working with Steve at Lyric on a range of thought leadership initiatives, including customer-facing webinars, joint partner product announcements, and at industry conferences. His work is instrumental in helping companies get ahead of the market when launching new products and shaping industry conversations.
– Andrew Lauer
Director of Product Strategy, Lyric
I have known Steve for many years. He is an innovative leader with tremendous insight within the healthcare and health insurance realms. A people person who can implement a vision
– Abe Benitez
CFO & SVP, Community Health Network of Connecticut
Thoroughly enjoyed working with Steve. He was highly professional, well prepared, and produced an excellent product. I do a lot of these, and rarely are process and product so good. Delighted to post my support and recommendation.
– David Katz, MD, MPH
President, True Health Initiative
Steve effectively collaborated with key stakeholders and quickly built rapport across all levels of our global team. Any company would benefit from his input.
– Chris Hewish
President, Xsolla
– Kevin Heineman
Chief Information Security Officer, Lyric
– Mike Spellman
Senior Director of Solution Design, Lyric